by Eliza Ludwig | Mar 31, 2025 | Motivation, My thoughts
How are you? What have you been up to? I am here for all of it: the good, the not so good and the downright scary. Before that unexpectedly long break I didn’t feel like me anymore. I had been “Eliza the business owner” for so long I had...
by Eliza Ludwig | Aug 28, 2024 | Motivation, Planning, Small Business, Strategy
Quitting is an absolutely valid option. I recently witnessed the sale of a bricks and mortar business. The seller was relieved, excited, and couldn’t wait for Monday morning when she wouldn’t have to work in the business. And yet she hasn’t told...
by Eliza Ludwig | May 17, 2024 | Cash Flow, Pricing, Small Business, Strategy, Trends
Sustainable businesses require evolution. Here’s mine. I am not one to shy away from talking about the changes that have happened in business and the economy over the last few years. And part of that is to always showcase options for how businesses can adapt to...
by Eliza Ludwig | Apr 10, 2024 | Marketing, My thoughts, Strategy
While reading Mel Daniel’s book The Power of Content I had an epiphany: The strategic plans I create for clients aren’t merely financial plans. They are holistic plans. Yes financial analysis and strategy is a part of it, but only insofar as it supports...
by Eliza Ludwig | Jan 5, 2024 | Motivation, Planning, Profit, Workshops & Training
It took a village but the challenge is open! 2023 hasn’t been a year of hitting my goals. Instead, I have achieved things like allowing myself to take time off, challengeing misconceptions and asking for help (so much help). In December I asked for help from no...