by Eliza Ludwig | May 17, 2024 | Cash Flow, Pricing, Small Business, Strategy, Trends
Sustainable businesses require evolution. Here’s mine. I am not one to shy away from talking about the changes that have happened in business and the economy over the last few years. And part of that is to always showcase options for how businesses can adapt to...
by Eliza Ludwig | Apr 28, 2023 | Cash Flow, Money Tips, Planning, Pricing, Profit, Small Business, Strategy
The earth is always in a state of ebb and flow. Rising tides, falling tides. Sun rises, sunsets. Time for work, time for rest. Economic upturn, economic downturn. I completely understand that this is scary AF. Especially when these thoughts are running through your...
by Eliza Ludwig | Sep 6, 2022 | Pricing, Profit
Setting a price for your product or service is a difficult task, let alone thinking about increasing them. I see so many entrepreneurs searching for the silver bullet when it comes to pricing, but there’s so much mindset stuff intertwined with it all, that it’s hard...
by Eliza Ludwig | May 29, 2020 | Money Tips, Pricing, Profit, Small Business
How do you charge your clients? Many businesses charge for their services by the hour. Tradespeople are a good example, or virtual assistants, lawyers and consultants. But are you charging enough to meet your expenses? Many people believe that taking on more staff to...
by Eliza Ludwig | May 27, 2019 | Money Tips, Planning, Pricing, Profit
We are all in business to make a profit. Our aim is to maximise our revenue and minimise our costs in order to produce the largest amount of profit. That way we have money to put back into our business, pay our stakeholders (including ourselves) or just save for a...
by Eliza Ludwig | Apr 10, 2019 | Money Tips, Pricing, Small Business
Pricing in your business can take a long time. First you weigh up all the strategies you could use. Then you fiddle around with a few dollars more or less until finally you arrive at a price only when you don’t get an immediate sale. Then you go through...