by Eliza Ludwig | Aug 28, 2024 | Motivation, Planning, Small Business, Strategy
Quitting is an absolutely valid option. I recently witnessed the sale of a bricks and mortar business. The seller was relieved, excited, and couldn’t wait for Monday morning when she wouldn’t have to work in the business. And yet she hasn’t told...
by Eliza Ludwig | May 17, 2024 | Cash Flow, Pricing, Small Business, Strategy, Trends
Sustainable businesses require evolution. Here’s mine. I am not one to shy away from talking about the changes that have happened in business and the economy over the last few years. And part of that is to always showcase options for how businesses can adapt to...
by Eliza Ludwig | Apr 10, 2024 | Marketing, My thoughts, Strategy
While reading Mel Daniel’s book The Power of Content I had an epiphany: The strategic plans I create for clients aren’t merely financial plans. They are holistic plans. Yes financial analysis and strategy is a part of it, but only insofar as it supports...
by Eliza Ludwig | Apr 28, 2023 | Cash Flow, Money Tips, Planning, Pricing, Profit, Small Business, Strategy
The earth is always in a state of ebb and flow. Rising tides, falling tides. Sun rises, sunsets. Time for work, time for rest. Economic upturn, economic downturn. I completely understand that this is scary AF. Especially when these thoughts are running through your...
by Eliza Ludwig | Nov 2, 2022 | Motivation, Small Business, Strategy, Trends
It’s coming into that time of year when everyone starts talking about planning and goal setting for the next year. Going hand in hand with this is the review process – what worked and what didn’t and most importantly whether you hit the goals you set for yourself at...
by Eliza Ludwig | Aug 4, 2022 | Planning, Small Business, Strategy
When you scale your business, it’s simply referring to meeting the demands of more clients by doing less or the same amount of work. For service-based businesses this usually means moving away from one-on-one client work and for product-based businesses, it means...
